History of real passion
IT WAS 1966 WHEN EMANUELE LEFT ITALY TO REACH JOHANNESBURG, SOUTH AFRICA, A PLACE WHERE HE
PROVED HIMSELF IN ORGANIZING A LOT OF ACTIVITIES, PRIMARILY FOR THE ITALIAN IMMIGRANTS.
MOREOVER, ALL SORT OF COMMITMENT TOWARDS THE LOCAL BLACK COMMUNITIES RAISED IN HIM CURIOSITY
AND DEEP INVOLVMENT. IN 1994, HE HAD TO LEAVE SOUTH AFRICA FOR PERSONAL REASONS, BUT, AS HE
SAYS "I RETURNED TO ITALY WITH THE JOY OF SEEING THE OLD MUM, BUT WITH THE NOSTALGIA OF WHO
IS LEAVING A LOVE". BUT THE UMBILICAL CORD COULD NOT BE CUT WITH A COUNTRY HE CONSIDERED THE
CRADLE OF MAN KIND.
JOB OPPORTUNITIES DID NOT MISSED, AND FINALLY HE DECIDED TO DEDICATE HIMSELF TO BUSINESS , IN HIS
OWN, WARM, AND UNIQUE WAY. THANKS TO A SPECIAL SOUTH AFRICAN FRIEND WHO WAS IN THE ROOF
BUSINESS, HE THOUGHT TO BRING THE SOUTH AFRICAN TRADITIONAL REED COVERING IN ITALY.
IT COULD SOUND A CHALLENGE. ACTUALLY … IT WAS A CHALLENGE.
THE DREAM CAME TRUE WITH MATTEO, WHO BELIEVED IN HIM, HIS HISTORY, AND HIS PASSION.
THEY STARTED WORKING TOGETHER, SIMPLY COMBINING IRON STRUCTURES TO SUPPORT THE SO CALLED "CAPE REED" TILES.
WORKING WITH PASSION AND BELIEVING IN A COMMON GOAL MADE ALL PROBLEMS LESS HEAVY, AND THE SPIRITS EVEN STRONGER. THE MARKET, POSITIVELY HIT SINCE THE BEGINNING BY THESE EXTRAORDINARY ITEMS, STARTS TO RECOGNIZE THE BRAND, AND THE GROUP OF PEOPLE BEHIND IT. BUT THE JOB DID NOT FINISH THERE.THEY EVOLVED TOWARDS A NEW CONCEPT: THE CREATION OF AN UNIQUE, AFRICAN INSPIRED, RESORT.AND IT WAS MATTEO, DISCOVERING AN INNATE SENSE OF ARCHITECTURAL DESIGN, WHO SHIFTED THE IMAGE AND LOOK OF ALL PLACES HE PROJECTED FOR.
